The authentic taste of health: How does ALLU transform natural products into unique delights?

"How was ALLU born?"

ALLU was founded with the desire to offer consumers high-quality, healthy and natural food products. Inspired by the passion for a balanced lifestyle and the surrounding nature, the founder set out to create a brand that would reflect these ideals. Our journey has been driven by our commitment to promoting healthy eating, and over time we have grown and diversified our product range, said Hodorog Bogdan, Allu.ro operational coordinator.

"What products do you offer and what makes them unique on the Romanian market?"

ALLU offers a variety of products, including spreads, chocolate, healthy snacks and other delicacies based on natural ingredients. What makes us unique on the Romanian market is the perfect combination of high-quality ingredients that culminate in our spreads that are no longer found on the Romanian market, including 100% hazelnut spread, 80% hazelnut and cocoa spread, including our newest products, Icam Italian chocolate with hazelnuts and hazelnut and milk chocolate spread.

"What are the fundamental values ​​that guide your work?"

Our core values ​​include respect for nature, transparency towards consumers and social responsibility. We are committed to building trusting relationships with our customers, offering them products that are not only delicious, but also healthy.

"What ingredients do you use in ALLU products?"

We use only natural, certified organic ingredients, carefully selected from trusted suppliers. Each ingredient goes through a rigorous selection process to ensure it meets our high quality standards. We specifically use natural sweeteners, such as honey, agave nectar, and agave syrup to replace chemical and unhealthy sweeteners.

"How do you ensure that your products are natural and beneficial?"

Our products are formulated without additives, preservatives and palm oil. We collaborate with partners who respect sustainable practices, thus guaranteeing healthy products for consumers, and this is guaranteed by the ecological certification body Ecocert SRL, RO-ECO-007, which periodically checks us.

"What are the challenges in maintaining the quality standard?"

One of the biggest challenges is ensuring consistency in the quality of the ingredients, given that they can vary depending on the season and the producer, especially in the case of hazelnuts, which if we do not take them from our plantation, we purchase from various Romanian and foreign producers. We constantly invest in training our team to maintain standards of excellence.

" How do you support a healthy lifestyle?

Through products that are not only tasty but also nutritious, we promote healthy eating habits, with natural sweeteners and organic products. We encourage responsible consumption, not quantitative consumption, but qualitative consumption, offering delicious options that complement a balanced lifestyle.

" What measures have you implemented for sustainability?

First of all, our entire production chain is certified ecological, from raw materials, to storage, processing, import, export and marketing. Second, we mainly use electricity produced by our photovoltaic panel installations, both for extracting water for the irrigation system of the hazelnut plantation, and electricity for the entire operating process of our processing facility. Third, we use a solar thermal system for heating water. Finally, we can mention the fact that we are an employer for young people in the area, with 14 employees, where the average age is 27 years, and in addition to this fact, recent college graduates, and not only, but also recent high school graduates, or even unskilled workers, have found their place in our team.

" "Who are your main customers?"

Our customers are health-conscious individuals who appreciate natural products and superior quality. Especially families who want to offer their loved ones healthy food options.

" How do you perceive the evolution of the natural products market?

We are seeing a significant increase in interest in organic products in Romania, with a trend towards opting for healthy and sustainable foods. This evolution motivates us to constantly innovate and adapt to consumer demands.

"What advice do you have for adopting a healthy lifestyle?"

We encourage the consumption of fresh and natural, quality foods, not necessarily quantitative and cheap, to read labels carefully and to avoid processed products with many ingredients.

"What are your plans for the future?"

ALLU aims to launch new innovative products, tailored to contemporary tastes and the needs of health-conscious consumers. We also plan to expand the brand to foreign markets.

" How can ALLU readers support?

Readers can support Allu by choosing our products on www.allu.ro and participating in our campaigns on social networks. Allu products are available online on our website and in partner stores across the country. We invite you to discover us and experience the authentic taste of health!

" "ALLU is not just a food brand – it is a promise for a healthy and responsible lifestyle. With superior quality products and a strong commitment to nature, ALLU continues to redefine the standards of excellence in healthy eating."

Source: https://sfatnaturist.ro/gustul-autentic-al-sanatatii-cum-transforma-allu-produsele-naturale-in-delicii-unice/#google_vignette